A Beginners Guide to User Journey Mapping

A comprehensive walk-through guide for user journey mapping.

Tools help businesses understand their customers better.

Mapping out your users’ experiences allows you to understand several important factors that shape the overall impression they will walk away with. Some questions you might ask about your users’ journey could include:

Why did they downloaded and opened the app in the first place?
How easy is the app to understand and use immediately?
How long it does it take them to accomplish what they came there to do?
How well does their experience extend across multiple channels, and where do they experience gaps?

Read the complete article here!

Leave a Reply

Your email address will not be published.