Incumbents Strike Back

“Economists and strategists are debating both the causes and consequences of markets that are growing less competitive.
Some attribute the consolidation of power into the hands of a few to digital technologies; others point to structural factors. C-suite executives may be just as uncertain about the changes happening around them. Certainly, their expectations about how the business landscape will change in the next few years are mixed.”

Here is a new IBM Disruption study of 12,800 C-suite executives across 20 industries in more than 112 countries found these incumbents are refusing to be disrupted.

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