Giphy is a massive video library, with hundreds of millions of daily users that share billions of GIFs, that generates revenue via branded content. Adding Facebook’s ad sales and marketing firepower could be what transforms it from a popular service into a highly profitable one. Keep reading here.
The inventor spent a small fortune developing his idea. Then he scrapped it before the first prototype took to the road. He tells John Arlidge why. Read the story here.
In this episode of the Idea to Value Podcast, we speak about what it takes to create an invincible company, with a particular emphasis on the importance of a balanced innovation portfolio.
Interested in this topic and have a bit less than half an hour time? Follow this link to the 25 minutes podcast.
Innovation consulting is the practice of training teams to design new business models and profit centers for companies.
Interested? Read the story here.
A great overview of how to reach your customers at a high level.
Figure your value proposition first by keeping reading here.
Designers finally have a seat at the table.
Just about nobody knows what a chief design officer is actually supposed to do. Keep reading here.
By investing in a business plan, you’re actually investing into one idea and one way for it to be executed.
Instead, it’s most beneficial to invest in a team and the team’s ability to continuously adapt the value proposition and business model until it works. Great 50 minutes podcast! Follow this link.
Founders need to keep their eye on the prize not just the next funding round
Not all startups need outside investment to grow. Interested? Keep reading the article on LinkedIn here.
A perspective from the Windows team.
It didn’t quite change everything it promised; but people preferred it, and they changed what they did in order to use it. Fully story -> Follow Me.
An oldie, but some great lessons and ideas in there.
Give mighty power to creatives and collaboration. Goldie, but Goldie – keep reading here.